FREY wins the CNCC 2021 Trophy for its Shopping Promenade Cœur Alsace
Each year the Conseil National des Centres Commerciaux CNCC (the National Council of Shopping Centres) recognises the most outstanding French shopping centres. On this occasion, FREY was awarded the CNCC 2021 Trophy in the “Creation of a retail park” category for its Shopping Promenade® Cœur Alsace (North of Strasbourg).
Shopping Promenade Coeur Alsace opened in March 2021. The opening of this open-air shopping centre was the first component in the vast urban renewal project of the North Commercial Zone of Eurometropolis of Strasbourg led by FREY, as a developer, investor and manager. A unique operation on a European scale. Throughout its 65,000m2, Shopping Promenade offers its visitors a unique experience and a multi-faceted offer combining shops, restaurants, leisure facilities, medical services, as well as social and solidarity concepts.
“This trophy is more than an award, it is recognition of an asset that fully illustrates our societal, social and environmental trajectory and ambitions. It demonstrates the long-standing commitment of FREY and its teams to support increasingly sustainable retail,” said Antoine Frey, Chairman and Chief Executive Officer of FREY.
Shopping Promenade Cœur Alsace is FREY’s first “centre of collective interest”. As a committed company on a mission, FREY has developed this new “marker” to fully express the meaning of its overarching purpose of restoring retail as a service for the common good.